What is Social Media Content Calendar?

A social media content calendar is a calendar that outlines your future social media content strategy.

In the words of Brian Tracy “Every minute you spend in planning saves 10 minutes in execution; this gives you a 1,000 percent return on energy!” ― Brian Tracy, author, and motivational speaker

That’s the main essence of having a Social Media Content Calendar. It helps you be prepare in advance and save time in the future. 

So is there a one size fits all social media calendar?

No. I am afraid not. All businesses operated differently and have different social media content / social media engagement metrics. So a one size fits all social media content calendar is not possible. However, with few simple steps, once can easily create a unique social media calendar about their business. 

A typical social media content calendar can be simple or complex, depending upon the need. 

  • It can be as simple as having a pen and paper and jotting down what type of posts would be posted on the different social networks during other days of the month.
  • It can be as complicated as using Airtable, Excel, or Social Media Scheduling Tools to plan the posts/graphics/audio/videos that will be published on various social media networks.

So now,

Why Do You Need A Social Media Content Calendar?

If you are looking for social media calendar ideas, here is a quick video for Social Media Marketing Calendar for September 2020

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